Gator Gatorades
An energy drink brand that is dedicated to providing our customers with the boost they need to tackle their day.
An energy drink brand that is dedicated to providing our customers with the boost they need to tackle their day.
The Brief
Welcome to Gator Gatorades!
We are an energy drink brand that is dedicated to providing our customers with the boost they need to tackle their day. Whether you're hitting the gym, hitting the books, or hitting the road, Gator Gatorades has the fuel you need to keep going strong.
Our unique blend of vitamins, minerals, and caffeine is specifically formulated to give you the energy and focus you need to take on any challenge. And with a variety of delicious flavors to choose from, Gator Gatorades is the perfect choice for anyone looking to give their energy levels a boost.
So why wait? Get your gator on and try Gator Gatorades today! We promise you won't be disappointed.
Key Challenges
needed to create a branding and advertising strategy for their line of sports drinks.
Gator Gatorades was looking to establish themselves as a fun and energetic brand in the crowded sports drink market.
The Solution
After conducting market research and analyzing the competition, Imoriya Studios developed a comprehensive branding and advertising plan for Gator Gatorades.
We:
The plan included a new logo and packaging design that conveyed a sense of energy and excitement, as well as a catchy slogan: "Fun in every drop."
To promote the brand and increase awareness, Imoriya Studios implemented a multi-channel marketing campaign that included social media, digital advertising, and sponsorships of sporting events.
Added value from IMS
The campaign was a resounding success, generating significant buzz and driving sales for Gator Gatorades.
They saw a significant increase in brand recognition and sales, and credited the success to the catchy slogan and dynamic ad campaign
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